Our Process

A detailed overview of all the steps in our work

Phase 1 - BUSINESS PLAN & FEASIBILITY STUDIES

RESEARCH, BUSINESS PLAN & FEASIBILITY STUDIES
  • Secondary Research
  • Industry & Market Overview
  • Concept Overview
  • Competitive Analysis
  • Financial Budgeting & Projections
  • Investment Summary
  • Concept Ratinale & Recommendations

Phase 2A - CONCEPT & MENU DEVELOPMENT

CONCEPT DEVELOPMENT
  • Concept Overview
  • Brand & Corporate Identity Development
  • Brand Content
  • Brand Guidelines
  • Mood Boards
  • Visual Elements
MENU DEVELOPMENT
  • Chef Recruitement
  • Menu Tasting
  • Menu Finalization
  • Recipe & Market List Finalization
  • Yeild Calculation

Phase 2B - PROJECT EXECUTION

REAL ESTATE SELECTION
  • Location Acquisition
  • Site Analysis & Evaluation
  • Technical & Financial Feasibility
  • Lease Term Negotiations
SUPPLY CHAIN MANAGEMENT
  • Food & Beverage
  • Cleaning & Hygiene
  • Packaging & Disposables
  • Sampling Quality Check
  • Price Negotiations
  • Credit Facility Setup
FIT OUT PROJECT MANAGEMENT
  • Interior Design
  • Fit Out Contractor
  • Fire Fighting & HVAC Contractor
  • Site Management & Supervision
  • Coordination & Troubleshooting
KITCHEN EQUIPMENTS
  • Kitchen Design
  • Equipment Purchase
  • Delivery
  • Installation Commissioning
PRINTING & COLLATERAL
  • Artwork Finalization
  • Vendor Selection
  • Production & Negotiations
DIGITAL MEDIA
  • Web Design / Integration
  • E-Commerce Setup
  • Online Ordering
  • Search Engine Optimization
  • Social Media Management
Point Of Sale (POS)
  • Procurement & Deal Finalization
  • Installation
  • Database Setup
  • Employee Tranining
VENDOR MANAGEMENT
  • Fire Supression
  • Grease Tap
  • Pest Control
  • Smallwares & GLassware
  • Packaging & Disposables
  • Staff Uniforms
  • CCTV, Internet, Audio System
HUMAN RESOURCES
  • Recommend Staffing Levels
  • Interviews & Screening
  • Recruitement Formalities
  • Legal Obligations Management
  • Staff Training
  • Staff Accomodation
PUBLIC RELATIONS & MARKETING
  • Engage PR, Digital & Social Media Partners
  • PR Campaign Activation
  • Online Marketing Strategy
  • Offline Marketing Strategy
PRE-OPENING
  • Outlet Setup
  • Cleaning & Utilities
  • Bank Accounts & POS Machines
  • Hygiene Standards Implementation
  • Management Training
  • Daily SOP Traning
SOFT OPENING
  • Limited Service Opening
  • Mock Service Run
  • Troubleshooting
  • Extended Opening
GRAND OPENING
  • Grand Launch Event
  • Press Event
  • Social Event
  • Blog Post, Publicity Articles
  • Invitations

Phase 3 - GENERAL MANAGEMENT POST OPENING

OPERATIONS
  • Operations
  • Supply Chain
  • Menu ENgineering
  • Human Resources
  • IT Solutions
  • Business Development
  • Auditing
MARKETING
  • Public Relations
  • Launch Campaigns
  • Food Photography
  • Bloggers & Influencer Events
  • Social Media Management

Phase 3 - PART 1: OPERATIONS

OPERATIONS
  • Implementation of Standard Operating Procedures (SOP's)
  • Addressing Unresolved Management Issues
  • Overlooking Customer Care Management
  • Overlooking Online Customer Care Management
  • Troubleshooting
  • Development & Management of Employee Incentive Programs
SUPPLY CHAIN
  • Quality Control
  • Product Testing & Price Negotiations
  • Assistance in SKU's
  • Enhance Supply Chain Management
  • Reduce Latency & Optimization of Processes
  • Tracking Assistance
MENU ENGINEERING
  • Menu Engineering At Periodic Intervals
  • Minimize Wastage & Maximization of Profits
  • Sales Mix and Cost Analysis
  • New Products Development & Implementation
  • Menu & Product Revisions through customer feedback, surveys, market trends.
HUMAN RESOURCES
  • Create & Update Job Profiles
  • Post Opening Recruitement
  • Staff Hygiene & Safety Training
  • Monitoring & Supervising Staff Performance
  • Staff Disciplinary Procedures
  • Training for Supoort, Sales, Service
BUSINESS DEVELOPMENT
  • Monthly Strategy Meetings
  • Ongoing Location Search
  • Periodic Budgeting
  • Organization Structure Reviews
  • Brand Adaptation
IT
  • Assistance in POS Troubleshooting
  • Technical Support for Hardware & Software
  • CCTV / Audio Maintainence & Troubleshooting

Phase 3 - 3 DIMENTIONAL AUDIT SERVICES

HYGIENE AUDIT (STAFF PERSPECTIVE)
  • Dating & Labeling Procedures
  • Waste Records
  • Cleanliness of Premises
  • Staff Hygiene
  • Health Checkup Charts
  • Kitchen Equipment Maintainence Records
MYSTERY SHOPPER AUDIT (CUSTOMER PERSPECTIVE)
  • Detailed Review by Anonymous Customer
  • Point System Review of Service, Product, Hygiene & Payments
  • Monthly Action Plans
KEY PERFORMANCE INDICATORS (MANAGEMENT PERSPECTIVE)
  • Incentive Systems for Staff
  • Performance Assessment Based on Store Profits, Hygiene Audits

Phase 3 - PART 2: MARKETING

SOCIAL MEDIA MANAGEMENT
  • SMM Including Idea Generation, Content Review, Platform Monitoring
  • Facebook & Instagram Posts
  • Image Editing for Banners & Posts
  • Monthly Analytics & Performance Insights
  • Ad & Sponsored Post Spends Management
PUBLIC RELATIONS
  • Activation & Management of PR / Launch Campaigns
  • Press Release Management
  • Interview Scheduling & Management
  • Bloggers & Influencers Management
OFFLINE MARKETING
  • Assitance in Print Media Publicity
  • Stategic Hoarding, Publicity Avenues Assistance
  • Overlook Photoshoots with Professional Agencies